Japanese Americana or A.Presse
Kazuma Shigematsu, the founder of the Japanese menswear brand a.PRESSE, is all about slowing down. “There is too much information, too much influence,” says Shigematsu, “and people want to go back to something iconic, simple, well made.”
There’s a question of how something can be boom boom and casual. I think A.Presse answer…