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week of 12.09.24

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Sean Monahan
Dec 10, 2024
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Big Five becomes Big Four or the Omnicom-Interpublic Merger

The most interesting information about the current state of the advertising industry:

  • Global ad spending is about to top $1 trillion

  • All the iconic ads cited in the article are from last century: Apple’s “Think Different” (1997), Mastercard’s “Priceless” (1997), L’Oréal’s “Because I’m Worth It” (1…

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