things right now 014

Dec 10, 2024

∙ Paid

Big Five becomes Big Four or the Omnicom-Interpublic Merger

The most interesting information about the current state of the advertising industry:

Global ad spending is about to top $1 trillion
All the iconic ads cited in the article are from last century: Apple’s “Think Different” (1997), Mastercard’s “Priceless” (1997), L’Oréal’s “Because I’m Worth It” (1…

This post is for paid subscribers