normcore revisited

substance triumphs over surface

I received a lot of pings from friends last week: mostly because Balenciaga’s new foray into haute couture had re-entered normcore into the fashion lexicon. See: Vogue calling the collection “normcore glamour”…

Inevitably, whenever normcore enters a media cycle, there is a parallel discussion of what the word means. Its haphazard emergence—somewhere betw…